Role	Product Designer
Team	Mobile Native, BA, Backend, Product
Timeline	Jan 2022 – Aug 2022
Skills	Interaction Design, Illustration
Tools	Figma

Project Overview

Helzy consists of two separate telemedicine mobile apps. The first one allows patients to access medical services from home. The second enables partner doctors to provide remote medical assistance.
The services share a common backend but exist as two distinct apps in the app stores, targeting different audiences.

Background and the Killer Feature

The client: Medlinx, a developer of an IT ecosystem for healthcare providers, doctors, and patients.

Their team created a Symptom Checker algorithm that assesses a patient’s condition based on an interactive questionnaire.

The research demonstrated ~80% accuracy in diagnosis prediction. The company decided to distribute the algorithm through a mobile app.

Patient app

Problems the app solves

• Getting urgent answers they need right away;
• Assessing symptoms and providing evidence-based guidance;
• Determining if a situation is critical and requires urgent medical care;
• Consulting to prepare for an in-person appointment or diagnostic testing;
• Explaining lab test results;
• Personalized recommendations before a checkup;
• Support on health questions and living a healthy lifestyle.

How does it work

1. Send your question, answering additional clarifying questions from the symptom checker;
2. Helzy connects you with a doctor;
3. The doctor requests additional info and provides recommendations;
4. For follow-ups, you can continue consulting with the same doctor.

Doc App

How we simplified communication

1. Eliminated administrative middlemen like clinics;
2. Streamlined the system for collecting medical history;
3. Enabled personalized questionnaires for each request;
4. Added an assistant to help book appointments and labs;
5. Consolidated all medical data into one account for quick access to previous consult results.

Doctor capabilities

• Start and finish working at any convenient time;
• Accept or decline and cancel consultation;
• Help patients without a computer;
• Book diagnostic appointments for patients via the assistant;
• Conduct multiple consultations, see a unified registry, and access results;
• Pause intake of new requests, resume it later;
• View statistics on working hours.

My impact and role

By the time I joined the project, Surf team had already run several sprints to develop the CJM, initial UI Kit, and key app sections.

My role was to complete the doctor’s and patient’s apps design, refresh all visuals, prototype several features and to make apps ready for publication.

Doc App:

• Consultation flow;
• Home screen.

Patient App:

• 2 Onboarding scenarios;
• Consultation rating;
• Promo Codes.

Both apps:

• Icons and illustrations;
• Creative assets for app store listings.

Testing & Outcomes

The client conducted focus group testing of the app with physicians across specialties.

Doctors confirmed the project’s readiness for implementation among physicians and in clinics.

Project Future

B2B segment development: integrating clinics with comprehensive services, choosing a personal regular attending physician, capabilities for insurance-covered care.